Oral B Calm

I’ve always been a fan of the Oral-B Pro Expert range – their Densify Decay Control was actually our top SLS-free toothpaste recommendation for years. So when the Oral-B sales rep brought us samples of their new Sensitivity & Gum Calm, I was immediately intrigued.

The branding caught my attention right away – clean, crisp, and that name “Calm” – you have to wonder, does it actually deliver on what it promises?

I decided to put it to the test during a challenging time – I used it for 4 weeks while I was bleaching my teeth, which anyone who’s used whitening gel knows can get pretty uncomfortable.

The results were genuinely impressive. Not only did it help reduce the sensitivity I was experiencing, but the taste was fantastic – subtle and pleasant without being overwhelming. The consistency felt just right too, not too thick or runny like some sensitivity toothpastes can be.

What really sets this apart is the stannous fluoride formulation, which actively kills bacteria at the gum line, which is crucial for preventing further gum recession. I always tell patients using this to pair it with either a soft-bristled toothbrush or an electric toothbrush with a pressure sensor, since you want to be gentle while the formula does its work.

The ActivCalm Technology creates a protective layer on both tooth surfaces and gums that provides immediate relief with a cooling sensation during and after brushing. It genuinely soothes sensitive areas and makes the entire brushing experience more comfortable.